Skip to content
Hatch Corner

TikTok Provides Viewers Control to Limit AI-Generated Media in Timelines

Users will soon have a new feature that permits them to lessen the quantity of AI-made content appearing in their timelines. This move comes as the service announced that it now features more than 1 billion AI videos.

Pilot Phase and Launch

This change is undergoing trials over the following weeks before a full-scale release. This advancement comes amid a increase in AI-generated material, driven by new video-generation tools.

AI Content on Other Platforms

Studies have shown that approximately one in 10 of the fastest-growing channels on a competing service only show clips produced artificially. A large amount of this material is considered low-quality AI content, a phrase for poor-quality, factory-style content that is typically nonsensical or dreamlike.

“We know from our community that many people enjoy content created using AI tools, from AI artwork to informative clips, and we intend to give people the ability to increase or decrease of that, based on their own likes,” stated a platform representative.

Volume and Proportions

The platform announced that there are now 1.3bn videos on its network labeled as AI-generated. In total, more than 100 million media items are submitted to the service daily, making AI content a minor part of its overall inventory.

Customizing Your Feed

Viewers will be in a position to decrease or raise the level of AI-generated videos they view by opening the “manage topic” option in the platform and picking “AI-generated content”. Other topics that can already be modified under the setting include news, style, beauty, and choreography.

Content Labeling and Policies

TikTok’s rules require creators to tag lifelike AI-made content, and it bans dangerous deepfakes of celebrities or emergencies. Any believable artificial content that is unmarked can be deleted under its terms of service.

In addition, the platform will henceforth apply an artificially created tag to content created with its built-in AI features, or identified by an industry-wide initiative for identifying content made by AI. This step is aimed to deter users from seeking to bypass the labeling process.

Educational Initiatives

The company is furthermore introducing a $2m educational fund for experts and organizations to create educational content about responsible artificial intelligence. This program will assist educational bodies focused on teaching coding and technology.

Platform Protection

The video-sharing app has supported its content review process, during controversy over plans to cut jobs for numerous review team members in the United Kingdom. TikTok is planning to reduce hundreds of positions in its content moderation department in its British office, with labor groups and digital protection specialists raising concerns that staff are being displaced by automated systems.

A company official clarified that human moderation would continue to be important, but artificial intelligence can safeguard staff by removing the most graphic content ahead of it gets reviewed by people. TikTok stated a significant reduction in shocking and graphic content reviewed by content reviewers over the previous year due to reliance on its automated systems.

It is vital to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have humans as part of that process, but we further consider it’s extremely critical to minimize viewing of harmful content as quickly as possible, which is why a extensive automated help is really helping us process content quickly.”
By

Kayla Boone

A seasoned digital strategist with over a decade of experience in web development and creative design.

Hatch Corner

Type to search articles.